Lil Nas X is the newest U.S. ambassador for YSL Beauty. “I’m happy to be a part of something so unique and groundbreaking,” he shared.
Welcome to Artist Spotlight #89 series on my blog.
The “Old Town Road” rapper has already cemented himself as a style icon with his gender bending looks in daring prints, patterns and silhouettes. So, it only makes sense that he’d tap into the beauty space with a bold new partnership.
On Aug. 26, Lil Nas X announced that he’s YSL Beauty’s latest U.S. ambassador.
The 23-year-old is the face of The Bold campaign which introduces the new Rouge Pur Couture: Bold collection. It’s a line of 12 high-pigment lipsticks that YSL Beauty described were “for those who aren’t shy.”
“I’m happy to be a part of something so unique and groundbreaking in the beauty world,” Lil Nas X stated in a press release shared with E! News. “Shout out to YSL for embracing me and my campness and for inspiring change for the next generation of beauty.”
The “Industry Baby” rapper explained how his new beauty gig is another way for him to showcase his creative expression.
“Building my brand is an ongoing process as I continue to try new things,” he told Complex, “but I’m all about having fun, standing out and making a statement, and creating great music.“
He continued, “Everything I do is an extension of that, and I’m always looking for ways to break the mold.”
No matter the route Lil Nas X takes, he said when he’s driven by something he’ll “completely dive in and indulge myself in it, to the point where I’m doing things that I haven’t done before.”
Launched in September 2013 by iconic makeup artist and beauty entrepreneur Charlotte Tilbury MBE, Charlotte Tilbury Beauty was born out of Charlotte’s long-held desire to empower everyone to feel like the most beautiful version of themselves, helping people around the world gain the confidence to achieve their biggest and boldest dreams. The company now employs over 1,200 people globally and is available to buy in over 76 locations.
CFI CEO, Michelle Thew, said:“I am thrilled to be partnering with Charlotte Tilbury Beauty and bringing great cruelty free choices to consumers everywhere. For a company this size, Leaping Bunny approval is a huge undertaking and shows just how serious the brand is about being cruelty free and ending the suffering of animals for cosmetics. This demonstrates that it is possible to be global and innovative without cosmetics tests on animals.”
Charlotte Tilbury MBE, Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty said: “I am incredibly proud that we have achieved Cruelty Free International’s Leaping Bunny approval, a crucial industry benchmark for cruelty free beauty. Today marks a huge leap forward in our disruptive global expansion plan – with a strategic partner that supports our purpose, positive values and disruptive way of doing business! I believe that with the right makeup and skincare, we can build confidence and we can change the world – being cruelty free really is at the foundation of that!”
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This foundation gives the skin a moisturizing boost with a thin veil of makeup that includes vitamin E oil, antioxidants, and peptides. The foundation not only works to cover blemishes but also reduces wrinkles, hyperpigmentation, and dull-looking skin with neuropeptides, daisy flower extract, and bisabolol.
This hydrating liquid foundation is an all-in-one complexion perfecter. Not only does it nourish skin with licorice root extract but also hides imperfections like hyperpigmentation, acne and more well with its lightweight and full coverage formula. The hypoallergenic formula is also safe for sensitive skin.
Hoping for a dewy finish? Laura Mercier’s Tinted Moisturizer should be your go-to. It not only protects the skin from sun damage with an SPF of 30, but it also takes away the appearance of skin impurities and adds hydration with macadamia, tamarind seed extract, and kukui seed oil.
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If you’re in need of an instant hydrating and skin-plumping fix, this foundation should be in your rotation. Hyaluronic acid and moisturizing glycerin are the stars of this buildable coverage show.
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Side note: I really don’t like the applicator, it gets very dirty and messy very fast. If you can find another way to use the actual product, such as dispensing some on the back of your hand and then applying it, you’ll love it.
Tarte Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20
This foundation is vegan, hypoallergenic, and hydrating—perfect for those with sensitive and dry skin. The coverage is buildable so you’re able to play around with what suits you best on any given day. Babassu, vitamins A & E, hyaluronic acid, fatty acids and antioxidants offer skin nourishment and a plump feel.
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Dermablend’s foundation delivers all-day hydration through a smooth, creamy formula, while also protecting the skin with SPF 30. The coverage stays on for 16 hours, and works wells even over acne, rosacea, and vitiligo.
Kassy Rose Makeup Artistry 